Introduction
In the ever-evolving world of social media influencers, few names stand out quite like SteveWillDoIt. Known for his outrageous challenges, generous giveaways, and association with the popular NELK Boys, SteveWillDoIt has become a household name for millions of fans worldwide. But beyond his internet fame lies a burning question many are curious about: What is SteveWillDoIt’s net worth?
In this article, we’ll explore Steve’s journey to wealth, his sources of income, controversies, business ventures, and how he turned content creation into a multi-million-dollar empire.
Table of Contents
Who is SteveWillDoIt?
Real Name: Stephen Deleonardis
Stage Name: SteveWillDoIt
Born: August 26, 1998
Birthplace: Oviedo, Florida, USA
Profession: YouTuber, content creator, entrepreneur
Stephen Deleonardis, better known by his online moniker SteveWillDoIt, rose to fame through his extreme drinking and eating challenges. He began posting videos on Instagram in 2017, branding himself with the catchphrase “Steve will do it,” implying he’d attempt any challenge his fans suggested. The gimmick worked, and he quickly transitioned to YouTube, where his audience exploded.
How Did SteveWillDoIt Become Famous?
1. Viral Challenge Videos
Steve gained attention by pushing his body to the limits, consuming massive amounts of food and alcohol in a single sitting. His viral videos, such as drinking an entire bottle of Jack Daniels or eating 10,000 calories in one meal, captivated viewers looking for wild entertainment.
2. Joining the NELK Boys
In 2019, Steve joined the NELK Boys, a group known for their pranks, party lifestyle, and uncensored content. The collaboration significantly boosted his visibility. Being featured on their popular YouTube channel gave Steve exposure to millions of new viewers and introduced him to a dedicated fan base.
SteveWillDoIt’s Estimated Net Worth in 2025
As of 2025, SteveWillDoIt’s estimated net worth is around $10 million to $15 million. This number is based on multiple revenue streams including social media, sponsorships, business investments, and his merchandise line.
Let’s break down his income sources to understand how he accumulated his wealth.
Main Sources of Income
1. YouTube Earnings
SteveWillDoIt’s YouTube channel, before being removed, had millions of subscribers and garnered tens of millions of views. YouTubers typically earn between $2 to $5 per 1,000 views through ad revenue, not including brand deals and sponsors.
Even though YouTube later banned his channel for violating policies, he had already made hundreds of thousands (if not millions) through the platform. Currently, Steve shares content on platforms like Rumble, which has also helped maintain his digital presence.
2. Brand Deals and Sponsorships
Steve has worked with major brands in industries like fitness, gambling, and lifestyle. His partnership with Roobet, an online crypto-gambling site, was especially lucrative, allegedly earning him millions.
While exact figures aren’t public, industry insiders suggest Steve made $1 million+ per month during his peak involvement with the platform.
3. Full Send Merchandise and Businesses
Steve benefits from the massive success of Full Send, a lifestyle brand and merchandise line run by the NELK Boys. As a core member of the group, Steve has likely received a cut of the profits from their product drops, many of which sell out within minutes.
Additionally, the group has launched ventures like:
- Happy Dad Hard Seltzer
- Full Send Supplements
- NFT projects and crypto ventures
These have all contributed significantly to Steve’s growing net worth.
4. Rumble Platform
After his ban from YouTube, Steve moved to Rumble, a video-sharing platform that promotes free speech and creator monetization. While Rumble doesn’t offer as much ad revenue as YouTube, it has been partnering with creators through exclusive deals and sponsorships.
Steve’s popularity on Rumble has helped him retain and even grow his audience base while continuing to earn.
5. Social Media and Affiliate Marketing
With millions of followers on Instagram, Twitter, and other platforms, Steve earns through sponsored posts, affiliate deals, and even direct-to-consumer product promotions. His engagement rates are high, making him an attractive influencer for brand campaigns.
Controversies and Bans
Despite his fame, Steve’s career hasn’t been without turbulence.
1. YouTube Ban
In 2022, Steve’s YouTube channel was permanently banned for violating community guidelines. The exact reason wasn’t specified, but many speculate it was due to his promotion of gambling and controversial content. This was a significant blow, as YouTube had been one of his primary income sources.
2. Gambling Sponsorships
Steve received backlash for promoting online gambling to his predominantly young audience. Although legal in many regions, gambling sponsorships are often criticized due to ethical concerns. Despite the controversy, they have been a major contributor to his wealth.
How Does SteveWillDoIt Spend His Money?
With millions in the bank, Steve has a lavish lifestyle that he frequently shares with his audience.
Luxury Cars and Homes
Steve is a known car enthusiast and owns several high-end vehicles, including:
- Ferrari 458 Spider
- Lamborghini Urus
- Rolls-Royce Cullinan
- McLaren 720S
He also purchased a luxury home in Florida, rumored to be worth over $3 million.
Generous Giveaways
Perhaps what fans love most about Steve is his generosity. He’s been known to give away:
- Cars (Tesla, Corvette, etc.)
- Thousands of dollars in cash
- Jewelry and Rolex watches
- Rent and tuition payments for fans
His giveaways not only reflect his wealth but also help grow his fanbase and public goodwill.
SteveWillDoIt’s Business Acumen
Beyond content creation, Steve has proven to be a savvy businessman. His ability to pivot platforms after a major setback like the YouTube ban, maintain brand deals, and invest in growing industries like crypto and hard seltzer shows he’s not just an entertainer—he’s a smart entrepreneur.
What’s Next for SteveWillDoIt?
Steve continues to thrive on Rumble and social media while expanding his entrepreneurial ventures. Fans speculate that he may dive deeper into:
- Podcasting
- Business investments
- Reality TV
- His own brand or product line
Whatever the future holds, one thing’s for sure: SteveWillDoIt is not slowing down anytime soon.
FAQs About SteveWillDoIt’s Net Worth
Q1: What is SteveWillDoIt’s current net worth in 2025?
A: His estimated net worth is between $10 million to $15 million, depending on various revenue sources.
Q2: How did SteveWillDoIt make his money?
A: Primarily through YouTube, brand deals (especially with Roobet), merchandise sales, and sponsorships.
Q3: Why was SteveWillDoIt banned from YouTube?
A: He was banned for violating YouTube’s community guidelines, likely due to gambling promotions and controversial content.
Q4: Is SteveWillDoIt still making content?
A: Yes, he actively posts on Rumble and social media platforms.
Q5: Does SteveWillDoIt own businesses?
A: While he doesn’t own major businesses solo, he is deeply involved in Full Send ventures and promotions like Happy Dad.
Conclusion
SteveWillDoIt’s journey from a small-town Florida teenager to a multi-millionaire internet celebrity is a testament to the power of branding, audience engagement, and entrepreneurial hustle. While controversies have followed him, his ability to adapt and diversify his income sources has kept his brand alive and thriving.
Whether you admire his fearless antics, business savvy, or generosity, one thing is certain—SteveWillDoIt has made a lasting mark on the world of online entertainment.
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